IHG Associate Director of Marketing at Crowne Plaza Dubai in Dubai, United Arab Emirates


Do you see yourself as an AssociateDirector of Marketing ?

What's your passion? Whether you're into scuba

diving, golf or dancing the tango, at IHG we're interested in you. We love

people who apply the same amount of passion and precision to their jobs as they

do to their hobbies - people who put our guests at the heart of everything they

do. And we're looking for more people like you to join our friendly and

professional team - people

that help us create great hotels guests love.


Crowne Plaza Dubai is an upscale hotel brand located along the business area of

Sheikh Zayed Road with over 568 rooms, 13 international restaurants and bars,

and has one of the largest meeting, conference and banqueting facilities in the


We are looking for reassuring, social, goal-oriented,

dynamic, confident people to join around

700 colleagues who are committed to maintaining the highest standards of

quality and service which define our company. We value the passion and

enthusiasm of our colleagues, and encourage you to share your passion when you

work with us.

At the

moment, we are looking for an Associate Director ofMarketing to join our

enthusiastic, warm and friendly Sales & Marketing team at Crowne Plaza Dubai .

As the AssociateDirector of Marketing , you will be Responsible

for the planning, development and implementation of all of the Organization’s

marketing strategies, marketing communications, and public relations

activities, both external and internal. Involved in the development and

implementation of support materials and services for chapters in the area of

marketing, communications and public relations.




  • Develops an annualcommunications plan with specific goals and budgets. Prepares working plans toachieve goals and ensures the communications team is fully briefed on goals andprogress.

  • Compares actual accomplishments against goalson a systematic basis and takes corrective action when required.

  • Prepares on a timely basis themonthly sales & marketing "communications" report.

  • Manage and directs photographyfor advertising, collateral and public relations purposes in liaison with themarketing team, the advertising agency and the field marketing department atcorporate office.

  • Overlookall press releases and maintain a constant supply of articles for the mediapartners

  • Createnew business tie-ups and partners, Secures opportunities, directs and attendshotel sponsored events, and develops targeted partner relationships.

  • Reviewsthe hotel's market segmentation and other appropriate marketing reports toensure that the media scheduling matches those segments.


  • Delegate day-to- day marketing& PR activities, plan to the team.

  • Managethe training and development of marketing team and disseminates marketingrelated information, establishes and maintains effective employee relations.

  • Monitor the productivity ofeach team member and provide coaching if required.

  • Actively participate intraining and development programs and maximize opportunities for self-development


  • Ensures press releases informationis comprehensive and kept up-to-date.

  • Takes ownership in problemsolving and shows accountability in decision making in line with IHG P&P

  • Ensures hotel information isupdated regularly on the internet/intranet.


  • Developawareness and reputation of the hotel and the brand in the local community

  • Demonstrateunderstanding and awareness of all policies and relating to Health, Hygiene andFire Life Safety

  • Assists in and ensures branding standards andlegal compliances are met and incorporated into all collaterals.


  • Bachelor’s degree / higher education qualification/ equivalent in marketing or related field, and minimum 5 years of experience in a hospitality or serviceoriented marketing setting of a high volume business, or an equivalentcombination of education and work experience. Ability to takeinitiative, work independently and propose and implement effective solutions.

In return we offer

competitive pay and benefits, and a chance to work with a great team of

talented people. Most importantly, we'll give you the Room to be yourself.

So what's your passion?

Please apply on-line and tell us how you can bring your individual skills to


We are an equal opportunity employer.

Job: Marketing

Location: United Arab Emirates-Dubai

Requisition ID: DUB004292